Training: Google Ads Search- en Performance Max (advanced)

Training SEA Google Ads Search and Performance Max (advanced)

Training Google Advertising Search and Performance Max

Achieve maximum results with smart search and Performance Max campaigns.

96% recommend us
19 years of experience
+3000 trainees
Personal learning goals

Inschrijven

Datum

Nov. 5, 2024 (Digital)
Dec. 5, 2024 (Digital)

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Tijdstip

09:30 - 12:30 a.m.

Deelnamekosten

€375 excluding VAT (or €187.50 p.m.)

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Who is the Google Advertising Search & Performance Max training for?

Search Engine Advertising, also known as SEA, is a part of online advertising. During this training you will go deeper into the field of Search Engine Advertising and learn how to use paid advertisements for your products and services. You will get answers to the questions 'how to use SEA effectively, what determines the success of an SEA campaign and how to make sure you measure and analyze it properly. So do you have a basic knowledge of SEA and are you looking for the next step? Then this training suits you.

Not mastered the basics yet? Then follow our Online Advertising (basics) training .

Tip: Would you like to follow this training with your team? Then follow this as an Incompany training.

View Incompany Opportunities

What will you learn during the Google Advertising training course Search & Performance Max?

In this training you will take the next step in becoming a Google Ads professional. You will learn the principles of Search Engine Advertising. The content of the training is as follows:

Brief recap of the Google Ads basics;
Deeper dive into Google Search with advanced techniques and strategies;
Introduction to Performance Max & best practices;
How to leverage AI to work more efficiently and improve performance.

Personalize your learning experience: Whatever training you choose at the Adwise Academy, your learning goals are our focus. Let us know what your goals are, so we can tailor the training to best suit you!

What will you learn during the Google Advertising training course Search & Performance Max?

What will you be able to do after the Google Advertising Search & Performance Max training?

After attending this training:

Are you able to write responsive ad copy;
You are able to set up a Performance Max campaign for both e-commerce and lead generation;
You will be able to set up dynamic search ad campaigns;
Know how to leverage AI while setting up and managing campaigns;
Know what the best practices are for a profitable search campaign;
Know what optimization strategies work for campaigns;
Are you certified in: Google Advertising Search & Performance Max.

What is the study load?

The study load is approximately one half day (3 hours)

Currently, this training is only available in Dutch. Contact us to discuss English incompany possibilities.

What will you be able to do after the Google Advertising Search & Performance Max training?

Our Academy Google Advertising trainers

Like to share knowledge from their expertise.

Nick Oltvoort Head of Advertising / Senior Digital Advertising Marketeer

Patrik Hilferink Digital Advertising Marketeer

Davey Stokkers Head of SEA / Senior Digital Advertising Marketeer

Tom de Haas Learning & Development Manager

Eelco ter Hedde Digital Advertising Marketeer

Dennis Westerbeek Senior Digital Advertising Marketeer

Mendel Koornstra Digital Advertising Marketeer

Discuss opportunities

Contact us for a no-obligation development consultation.

The training Google Advertising Search & Performance Max is only available in Dutch. However we have English incompany possibilities, where we also tailor the training entirely to your needs.

Maikel
Veldhuis Business Unit
Manager.

Can't make it on these dates?

Are you interested in a live training but another date is more convenient for you? Then contact Maikel via WhatsApp, email or a phone call for more information and the possibilities.

Is this not exactly the training you are looking for?

Check out what else our Marketing Automation training offerings have to offer!

Check out the full range of Google Advertising training courses!