Who is Ala?

"Hello,

I'm Ala Melkawi, a marketer who worked for 12 years with households in the local community, helping them to enhance the quality of their products and adding a competitive advantage to their products to compete with the products in the high-purchasing power markets.

When we moved digitally due to the COVID pandemic, I focused on learning everything about digital marketing, content creation, and social media management, which caught my attention.

I believe that the most effective type of digital marketing varies depending on the business and its target audience. However, I have found that content marketing—encompassing high-quality blog posts, engaging videos, and an active social media presence—often yields the strongest results."