Some time ago, we were approached for a unique collaboration, namely with the Talent Acceleration Platform (TAP). TAP is a Dutch-Palestinian EdTech company. They enable talented young people in vulnerable parts of the MENA region to make a flying start in their remote careers through educational programs. In this interview with Maikel Veldhuis, Business Unit Manager at Adwise Academy, we will tell you more about the establishment of the collaboration and explain more about the program.
How did the collaboration come about?
It is becoming increasingly important for companies to engage in social causes for various purposes, and this is also the case at Adwise. During our annual corporate meeting in January 2023, it emerged that social involvement is one of the focal points and is becoming increasingly important for Adwise as well.
'Quite coincidentally, a week later I received an email from Roeland Pater asking what we would think about training students from Palestine.' Although we were initially a bit hesitant, I couldn't contain my enthusiasm and started to investigate. 'I had so many questions I wanted to ask them!' says Maikel.